Loud, Louder, Loudest

What do a huge headphone, pink flight cases and perfume bottles have in common? Untill the 14th of November you can experience it yourself in Lounge 1, or you can just read more about it here.

Striking promotion
Until the 14th of November a very striking promotion of Tommy Hilfiger takes place in Lounge 1. In the booth, which is accommodated with a huge headphone, their newest scent ‘Loud’ is introduced amongst the passengers of Amsterdam Airport Schiphol.

The promotion is combined with our Digital Duo Screen, which is situated next to Starbucks in Lounge 1 and also directly next to the promotion. From the booth the newest scent is sold to passengers. Next to this a professional dancer is showing some ‘Loud’ dancing moves to attract audience.

This new scent even has its own theme song, produced by the very popular British rock group The Ting Tings. What’s very unique about this promotion at Amsterdam Airport Schiphol is that the music can be heard in the booth. This fits the bottle of the scent totally, because it is inspired on vinyl.

Would you also like to introduce your new product in a striking way? Please contact Schiphol Media via 020 -601 27 13 or advertising@schiphol.nl.