The perfect time for soup

Fall is here again. Leaves are falling from the trees, the weather is changing and temperatures are dropping. An excellent season for soup.

That is why Struik took this opportunity to promote their new real Dutch soup in a remarkable way. During the busy fall break weekends, Struik handed out delicious, hot soup to arriving passengers

Struik welcomed  all arriving passengers home.  Digital messaging above the baggage belts warmed them up for the soup awaiting all arriving passengers once through passport control.  Fed up with pizzas, pastas and paella? It’s time for some real Dutch soup!

Several fixed  promotional spots were  created and to make this promotion even more visible and friendly, several brand ambassadors were seen walking around in….a pot of soup! Everything is possible at Amsterdam Airport Schiphol.